Entrepreneurship for Women Workshop Wraps up
Global Entrepreneurship Week at West Chester University
Chester and Delaware County SCORE, West Chester University's Cottrell Entrepreneurial Leadership Center, Kutztown's Small Business Development Center, Comcast Business and Paisley Solutions assembled a panel of successful area women entrepreneurs and business owners to share best practices to help identify your target markets and grow small businesses. This half-day workshop which took place on Friday, November 18th focused on "Critical First Step: Defining Your Target Market," "Identifying the Best Communication Tools to Reach Your Audience" and "Understanding How to Effectively Communicate with Your Audience."
"This was our 4th event focused on Women Entrepreneurs. The energy in the room was incredible and the speakers and panelists were amazing! We received many, many positive comments and look forward to improving on the program for our next event in June 2017" said Paula Paisley, President of Paisley Solutions and event moderator.
Participants at this year's event included:
Moderator: Paula Paisley, SCORE/Paisley Solutions
Special Events Coordinator: Jerry Francis, SCORE
SCORE and SBDC Panel: Lynne Williams, SCORE; Pattie Diggin, SCORE/WCU/VISTA & PIVOT Today; Judith Lee, SCORE; Laurie Sterner, SBDC Government Procurement Specialist
Business/Non-Profit Leaders Panel: Chris Barnett, Clothes Mentor (3 Franchises); Paula Rhoads, Rhoads Creative; Kecia Sturdivant, SBDC Business Consultant; Monica Zimmerman, WCU/Cotrell Center